Peyton Ashauer Media Pass

Peyton Ashauer

Sports Creative & Social Media

There’s no ‘I’ in team, and that mindset drives how I work. I thrive in collaborative environments, combining creativity and strategy to bring brands and stories to life. Whether it’s game day or launch day, I’m all in for the team and the vision.

See My Work
social media management • branding • graphic design • sports marketing • web and app development • social media management • branding • graphic design • sports marketing • web and app development • social media management • branding • graphic design • sports marketing • web and app development •

About Me

Hi, I'm Peyton!

A creative focused on sports, storytelling, and digital media.

I’m most in my element in fast-paced environments where there’s always something happening, whether that’s capturing live content, designing graphics, building out social media, or helping tell the story of a team as a season unfolds. I’m especially drawn to work that feels energetic, personality-driven, and rooted in real moments.

A lot of what excites me about sports is that the story is never static. Every game, every season, every team has its own rhythm, momentum, and identity. That’s the kind of world I want to work in: one that moves quickly, values creativity, and gives people something to rally around.

Right now, I’m building experience across creative media, design, and digital storytelling with the goal of working full-time in social and creative for a baseball or hockey team. I recently completed my Master's in Emerging Media at the University of Georgia, where I also completed my Bachelor's of Business Administration in Marketing with a minor in Sports Management and a certificate in Personal & Organizational Leadership.

Outside of work, I love attending sporting events and concerts, going to the gym, and spending time outside. I’m always drawn to environments that are energetic, social, and full of life.

Let’s connect, collaborate, or make something memorable!


Me capturing photo for UGA Ice Dawgs


Did You Know?

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Work

  • All
  • Social Media
  • Graphic Design/Branding
  • Marketing
  • Photo & Video
  • Web & App Design

Resume

2024 — Present

Intern Manager & Social Media Manager

UGA Ice Dawgs Hockey

  • Lead day-to-day social media strategy and execution across Instagram, TikTok, X, and Facebook.
  • Manage and mentor interns across content, production, and game-day operations.
  • Shoot and edit short-form video highlighting game action, player moments, and behind-the-scenes storytelling.
  • Analyze performance and refine strategy, contributing to 7M+ views and 160K+ engagements.
  • Design graphics and visual assets for social, web, and in-game displays.
2025 — Present

Graphic Design & Web Production Intern

Georgia Bulldogs Sports Marketing

  • Design game notes graphics and digital assets for georgiadogs.com.
  • Ensure brand consistency across 5+ athletic programs.
2025

Marketing Intern

Gateway Grizzlies

  • Created and edited social-first video and graphic content for players, promotions, and in-game experiences.
  • Supported live content production and in-game marketing in a fast-paced sports environment.
  • Assisted with email and digital promotions tied to fan engagement and sponsorship activations.
  • Tracked performance metrics, contributing to +667% interactions, +4,100% link clicks, and +138% follower growth.

Leadership & Involvement

2023 — Present

Alumnae, Marketing, and Public Relations Coordinator

Kesem at the University of Georgia

  • Lead publicity and marketing efforts supporting chapter goals through strategic communications.
  • Develop media alerts, promotional materials, and social media content.
  • Build relationships with local media and stakeholders to increase visibility and engagement.
2021 — 2025

Marketing Co-Chair

UGA Miracle

  • Managed and executed social media strategy supporting Children’s Healthcare of Atlanta.
  • Designed graphics, flyers, banners, and promotional content.
  • Oversaw a team of 6 Marketing Assistant-Chairs.
  • Increased average Instagram and Facebook reach by 38.9%, interactions by 43.3%, and profile visits by 67.6%.
2021 — 2025

Vice President of Digital Marketing

American Marketing Association

  • Created engaging content with Adobe Creative Cloud for Instagram, Facebook, and LinkedIn.
  • Drove a 131% increase in Instagram profile activity.
  • Redesigned website to improve functionality, aesthetics, and user experience.

Education

UGA

University of Georgia

MA in Journalism & Mass Communication (Emerging Media), 2024–2026 • GPA: 4.00

BBA in Marketing, Digital Emphasis • Minor in Sports Management • GPA: 3.94

Certificate in Personal and Organizational Leadership

UGA Classics Scholarship Recipient • Presidential Scholar • Dean’s List

Technical Skills

Adobe Photoshop Photoshop
Adobe Illustrator Illustrator
Adobe Premiere Pro Premiere Pro
Adobe Lightroom Lightroom Classic
Figma Figma
Canva Canva
HTML5 VS Code
CSS3 X Code
JavaScript Microsoft Excel
Visual Studio Code Sony Camera Systems

Contact Me

Let’s connect! Whether you’re building a brand, launching a campaign, or just want to talk sports and design, I’d love to chat.

Email: ashauerpl@gmail.com

LinkedIn: linkedin.com/in/peyton-ashauer